All creatives struggle with the same issues.Sometimes we lack focus.Sometimes clarity.Sometimes we’re just not being creative enough.
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Do great work in a strong culture
In the first three years of building an agency, we’ve learned that numerous company benefits can help draw in talents, but what will keep the talented designers and marketers engaged is doing work that makes a difference.
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A deep understanding of the subject
If you run an agency, your life revolves around talking to potential clients and creating strong relationships with the current ones. To run a successful agency and have a strong base of clients, you need to focus on getting to know the clients first.
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UX research is valuable for building great products.
During one of our client meetings, we mentioned the UX-effort estimation sheet. Suddenly, the meeting room became quiet, and it was pretty obvious that the client didn’t understand the meaning and value of UX research.
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Ways to beat the creative blues
We are a small agency. A team of talented creatives (designers, writers, marketers). And I must admit we all go through all kinds of highs and lows when it comes to being creative.
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Connecting Biofoundries
The Global Biofoundries Alliance launched in 2019 with the mission of connecting the world’s leading organisations in policy, manufacturing and research. They asked if we could help them visualise the breadth of influence and the relationships across the planet. So we built a map with nodes representing each of the partners. Users could zoom in […]
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A Global Catalyst for Aquaculture
The seafood industry is making significant investments to address environmental and social impacts through certification, fishery improvement projects, supply-chain commitments, and pre-competitive collaborations. These investments have provided significant return to seafood companies, the seafood industry, and the brand “seafood” globally. At the same time, investments in better management by governments and international bodies have had […]
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The Pandemic Class
If you want to radically engage your audience, work with Open Cell Media. The films they produce are both scientifically and emotionally compelling. Working with Rhys is a dream: he lays out clear expectations and meets or exceeds them every time. Julie Wolf, Communications Director at IndieBio We have become a generation of bright minds […]
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Ready, Aim, Splat!
Ready aim splat is a Virtual Reality game where you are given a slingshot and tomatoes as your last line of defence against invading zombies. We made this game with Blue-Volcano Studios as part of an early HTC Vive content generation push. In order to increase awareness, we went to the streets of Sydney as […]
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Fighting Covid With Creativity
To overcome the lockdown, I have partnered with a local pianist to create daily Jams. Each day he sends me a song and I go through my archive of footage captured around Cambridge to make a short little digital postcard for social media. We call them jams as there is not to be any forethought […]
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