Welcome
Creative Video Production
Hi, I am Rhys Votano, a Senior Creative Director producing video, exhibition and interactive works.
Clients I have worked with include
RebelBio
Global Biofoundries Alliance
Imperial College London
SynbiCITE
Ieso Digital Health
OpenCell London
Stop Funding Hate
Wayve
Biosapien
Nissan
TAFE WSi Educational
AAFPS
Next Top Model
Tiger
Barclay’s
dLux Media Arts
Dick Smith Electronics
Umm Communications
D&D
Interlaced
BBL – Sydney Thunder
Leg’s on the Wall
I am not an agency, but rather a creative lead connected with artists, animators, film-makers, marketing consultants, game developers and bio-designers. This ensures I can scale up and down productions based on the project requirements.
I co-lead the media production arm of Open Cell in West London. Creating work for designers and organisations in biotech and life science.
The picture beside is of the mini-studio we created within a shipping container to give immediate creative access to designers within the 70 container facility
Some recent work includes...
Video and Photography to promote the London Design Festival using contemporary artists and models.
A documentary about bacteria for the V&A featuring Alex James, Heston Blumenthal, Helene Steiner and Ruby Tandor.
Exhibition display content for Europe’s leading conference on Synthetic biology.
Animations, interviews and fun little Gifs to help start-ups get VC backing
To help communicate the diversity of my portfolio, I have grouped it under three categories – distinguished by their own agenda and methodology. Often these categories overlap, though to simplify the process and understand their markers for success, I have defined them as per below.
Commercial
Documentary
Artistic
Commercial refers to work that is commissioned by another organisation or business.
Projects have included Brand Films, Pitch Reels, Product Explainers, HR inductions, Event and Conference coverage.
Documentary is an observational process whereby I embed myself in a community to understand it.
Projects have included Community Investigations, Disability Awareness, Artist Profiles.
Artistic works are created to visually articulate a philosophy or concept.
Projects have included Projection Mapping, VR, Gallery Installations, Immersive cinema.
I am experienced in...
Developing a brand and the original ideas for a work
Directing promotional content for TV, cinema and online channels
Exploring people, places and situations using video capture equipment
2D and 3D animation for explaining complex ideas
Creating immersive works using virtual reality and 360 cameras
Building website and digital elements for online use
Cover every angle and share it live over Youtube, Twitch or TV
Video mapping to new surfaces and places
Throughout my career within agencies and as a freelancer, I developed the following approach to working with clients
Initiate
This phase will put us on the right foundations for the project ahead.
Research
We take on each project like a new starter investigating what we know and what we don’t know.
Prepare
This is the essential planning and logistics required to make the most efficient production and launch.
Produce
This is where we take all our research and planning and physically create the work.
Launch
This is the final step to getting your content into the eyes of your audience.
At the core of all my work is enjoyment, proposing that audiences should first be visually and emotionally engaged before they will open themselves to listening, interpreting and re-positioning.
I often run creative workshops with clients and art groups which explore my five C’s to story – Curious, Care, Convince, Challenge, Change. I would be more than happy to run one for you.
I hope you can see from this brief description, that my role as a creative director is diverse and varies from project to project. So I encourage you to call me on (+44)7492 547 546 to discuss the potential of your next project.
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